{"id":9697,"date":"2021-04-09T15:24:03","date_gmt":"2021-04-09T12:24:03","guid":{"rendered":"https:\/\/www.automotive-today.ro\/?p=9697"},"modified":"2021-04-09T15:24:03","modified_gmt":"2021-04-09T12:24:03","slug":"michelin-reveals-new-all-sustainable-strategy-for-2030","status":"publish","type":"post","link":"https:\/\/www.automotive-today.ro\/index.php\/2021\/04\/09\/michelin-reveals-new-all-sustainable-strategy-for-2030\/","title":{"rendered":"Michelin reveals new \u201call sustainable\u201d strategy for 2030"},"content":{"rendered":"<p>Michelin plans to add about 14 billion Euro to its annual revenues by 2030, by recovering from a pandemic-induced slowdown and diversifying beyond its tyre-making heritage into new activities including hydrogen power and medical devices, <a href=\"https:\/\/www.reuters.com\/article\/us-michelin-strategy\/michelin-looks-beyond-tyres-to-help-drive-growth-idUSKBN2BV2JH\">Reuters<\/a> reads.<\/p>\n<p>The company said in a strategy presentation on Thursday that it anticipated revenue in 2030 of 34 billion euros, compared to 20.5 billion last year.<\/p>\n<p>It expects the fastest growth to come from its business making hydrogen power systems for vehicles. It said that would grow from a forecast 200 million euros in 2025 to 1.5 billion by the end of this decade.<\/p>\n<p>It said it also hoped for rapid growth in the new fields of 3D metal printing and medical devices.<\/p>\n<p>\u201cWhile staying true to our DNA, the company\u2019s profile will evolve greatly by 2030, with a bigger role for new, high-value activities around, and beyond, tyre-making,\u201d chief executive Florent Menegaux said in a statement.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Michelin plans to add about 14 billion Euro to its annual revenues by 2030, by recovering from a pandemic-induced slowdown and diversifying beyond its tyre-making heritage into new activities including hydrogen power and medical devices, Reuters reads. The company said [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5830,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[24],"tags":[],"_links":{"self":[{"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/posts\/9697"}],"collection":[{"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/comments?post=9697"}],"version-history":[{"count":1,"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/posts\/9697\/revisions"}],"predecessor-version":[{"id":9700,"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/posts\/9697\/revisions\/9700"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/media\/5830"}],"wp:attachment":[{"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/media?parent=9697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/categories?post=9697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automotive-today.ro\/index.php\/wp-json\/wp\/v2\/tags?post=9697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}