FORVIA Seating wins project with Chinese EV manufacturer Luxeed

FORVIA, a global leader in automotive technologies and sustainable mobility solutions, has won a multi-year project to supply several hundred thousand seats to Luxeed, a Chinese electric brand owned by Chery.

Seat assembly will take place at a dedicated facility in Wuhu in the southeast of China, where FORVIA will build a new production line specifically for the program. Components, mechanisms, and seat structures will be supplied by three other FORVIA plants in the Chinese cities of Jiaxing, Wuxi, and Yancheng.

The project includes delivery of some key technologies featured into FORVIA’s Transformer Seat, which was unveiled at Auto Shanghai last year. The final product will include automatic real-time seat adjustments, based on occupant’s morphology and the vehicle’s driving conditions, powered by dedicated algorithms.

Sébastien Limousin, Executive Vice President of FORVIA Seating, said: “This is a major first agreement with one of China’s most dynamic automotive manufacturers and it significantly expands our strategic position in China. Luxeed’s trust in FORVIA’s innovations demonstrates the value of our focus on automated, individualized, and context-aware seating experiences. The speed with which this deal has come together and the innovations it will deliver are a testament to FORVIA’s dynamism and the responsiveness of our teams, in China and globally.”