Renault Arkana, unveiled at the 2018 Moscow International motor show
At the Moscow Motor Show, Renault will unveil the Arkana show car as a world premiere, a distinctive coupé-crossover announcing a new global vehicle. Its class-unique design will be a real novelty in the very competitive C-segment.
The C-segment is currently the most dynamic and challenging sector of the automotive industry, especially SUVs. Customers’ needs are getting more and more diverse. Arkana is born from those customers’ new expectations. It proposes an astonishing balance between the elegance of a saloon and the sturdiness of an SUV.
The Arkana show car features a powerful and attractive design:
- Robustness is expressed through high ground clearance, wide wheel arches and large 19-inch wheels, for good all-terrain capabilities. A sturdy vehicle ready to face harsh driving and tough weather conditions
- The elegance of the high waistline and sloping coupé roofline is emphasised by side chrome detailing and a panoramic glass roof
“The Arkana show car is a distinctive coupé-crossover, striking balance between the elegance of a saloonn and the powerful stance of an SUV. We have dialed in specific Renault cues, with a strong design, strength and sensuality with a French touch,” says Laurens Van den Acker – Senior-Vice-President, Corporate Design of Groupe Renault
This new production vehicle will be produced and marketed in different countries throughout the world, beginning with Russia in 2019. Renault Arkana will be later manufactured and sold in Asia and other regions, with this same unique design but adapted also to local customers’ expectations. There are no plans for the model to be sold in Europe.
As part of its Drive the Future strategic plan, Groupe Renault intends to step up the pace of international growth, expanding its product range to increase sales volumes up to 5 million units by 2022. Arkana will play a key role in achieving this goal.
Groupe Renault claimed almost one-third of the Russian market in 2017 (448,270 vehicle sold / 28% market share). Russia today ranks as Groupe Renault’s number two market and is set to become the Group’s leading market by the end of plan.
“The idea for this innovative concept came from Russia and the project was conducted with the strong involvement of Renault Russia teams. Arkana will meet Russian customers’ aspirations but also the ones of new customers in many countries worldwide, enabling Groupe Renault to further pursue its international growth as part of its Drive the Futurestrategic plan,” says Nicolas Maure – Senior-Vice-President, Chairman of Eurasia Region.
Leave a Reply